Alex Hill

President & CEO, AEG Europe


As President & Chief Executive Officer of AEG Europe, Alex leads the company’s strategic vision across its core European markets. Employing over 1200 people across 12 different offices, AEG Europe own The O2 in London, Mercedes-Benz Arena in Berlin, and Barclays Arena in Hamburg. The European arm of AEG Presents, the world’s second largest promoter, has a thriving touring team, a growing small venues division, and interests in some of Europe’s best festivals including American Express presents BST Hyde Park and All Points East in London, as well as Rock en Seine in Paris. AEG’s European interests also include entertainment districts at The O2 in London and Mercedes Platz in Berlin; the Berlin Eisbären – the most successful ice hockey team in Germany’s DEL; a growing European office of AXS Ticketing, which connects fans through digital ticketing solutions; and AEG Global Partnerships, the company’s sponsorship and premium seating division.

Prior to being appointed President & CEO in 2019, Alex previously served as Chief Operating Officer and Chief Finance Officer of AEG Europe, joining the company in 2007. During this time, he was responsible for helping to drive the company’s commercial growth across nine European markets, delivering operational efficiencies across its portfolio of assets and exploring expansion opportunities.

Alex lives with his wife, two children and dog, and in his spare time enjoys cycling, golf and keeping fit.

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