AEG Presents, a leader in global events, to manage the iconic Watford Colosseum
AEG Presents has been appointed to operate the much-loved Watford Colosseum when it reopens in 2024, placing the venue firmly back on the live music and entertainment map
London, 14 March, 2023: AEG Presents, the live events division of AEG Europe’s global sports, entertainment and venue family, announces today that it has been appointed by Watford Borough Council to manage the Watford Colosseum when it reopens in 2024, following an extensive multi-million programme of improvements and refurbishment.
The appointment, which was the outcome of a rigorous procurement process run by Watford Borough Council, follows on the heels of AEG Presents’ partnership with the City of Wolverhampton Council to revive the historic The Halls Wolverhampton, which will re-open its doors on June 1st following a comprehensive regeneration programme.
Watford Colosseum and The Halls Wolverhampton join AEG’s global network of over 350 owned, operated and affiliated venues. In the UK, these include the Eventim Apollo London, indigo at the award-winning The O2arena in London and the new live music venue at Olympia London set to open in 2024.
AEG Presents CEO, Steve Homer, says: “We are delighted to bring live music and entertainment back to the stage at this much-loved venue in the heart of Watford. As AEG Presents continues to expand its network of mid-sized venues around the world, we see great potential for this historic venue that has hosted a long list of big names over the years. From live music and dance to comedy, we’re excited to bring world-class artists back to Watford for the local community to enjoy.”
The appointment of AEG Presents to operate the Watford Colosseum, together with Watford Borough Council’s extensive refurbishment plans, revives a key part Watford’s heritage and history. It also creates new jobs and volunteering opportunities, and supports local restaurants, bars and businesses.
Elected Mayor of Watford Peter Taylor said: “This is very exciting news for Watford. AEG has a worldwide reputation for great venues and fantastic live performances. This is a big vote of confidence in Watford and our multi-million investment in the iconic venue. I know how much local people have missed the Colosseum and so, like me, will be looking forward to next year. With our new partner on board and much-enhanced facilities, the Colosseum will be better than ever before, with plenty of big names and performances heading to Watford.
“Our commitment to the Colosseum’s long-term future has not only protected a vital part of Watford’s heritage and history, it also paves the way for new jobs, volunteering opportunities and a boost to local restaurants, bars and town centre businesses.”
With many original art deco features, the 10,210 square foot space can accommodate 2,000 people standing or 1,392 people seated.
ENDS
For more information, please contact: communications.team@aegeurope.com
About AEG Presents
AEG Presents is AEG’s live-entertainment division, a collection of companies dedicated to all aspects of live contemporary music performance, touring and a variety of programming and multi-media production. AEG Presents is behind festivals such as California’s famed Coachella Valley Music & Arts Festival, Los Angeles’ Camp Flog Gnaw Carnival, London’s BST Hyde Park and All Points East, Paris’ Rock en Seine and a myriad of tours, live shows and venues around the world including the world’s most popular venue The O2in London, LA’s Crypto.com Arena and many more.
For more information, visit AEG at www.aegworldwide.com
AEG’s European headquarters are located in London.
Follow us on Twitter and Instagram @AEG_Presents
About AEG Europe
AEG Europe creates communities, places and spaces that deliver memorable moments through live entertainment and sports, giving the world reason to cheer.
AEG Europe is a subsidiary of AEG, the world’s leading sports and live entertainment company. AEG Europe’s extensive portfolio of live entertainment and sports assets across the region includes: an array of best-in-class venues, such as The O2and Eventim Apollo in London; Barclays Arena in Hamburg; Mercedes-Benz Arena, Uber Platz and Uber Eats Music Hall in Berlin; and Accor Arena in Paris; as well as renowned music festivals, including American Express presents BST Hyde Park in London and Rock en Seine in Paris. Our venues host some of the world’s best sports events and are home to prestigious sports franchises, including AEG’s own Berlin Eisbären ice hockey team at the Mercedes-Benz Arena.
Colleagues across Europe work together to create world-class live entertainment and sports experiences. AEG’s venue teams develop and operate best-in-class arenas and districts; AEG Presents promotes and manages concerts and tours, oversees renowned venues and produces some of the world’s leading music festivals; AXS Ticketing connects fans to events through specialist technology solutions; and AEG Global Partnerships links corporate brands into the company’s world-leading network of assets.
About AEG Presents
Combining the power of the live event with a focus on true artist development, AEG Presents is a world leader in the music and entertainment industries. Operating across five continents, the company has an unparalleled commitment to artistry, creativity, and community. Its tentpole festivals and multi-day music events — which include the iconic Coachella Valley Music & Arts Festival and the legendary New Orleans Jazz & Heritage Festival alongside British Summer Time at Hyde Park, Stagecoach, Hangout Festival, Electric Forest, and Firefly — continue to set the bar for the live music experience.
AEG Presents promotes global tours for artists such as The Rolling Stones, Ed Sheeran, Elton John, Taylor Swift, Celine Dion, Justin Bieber, Kenny Chesney, Paul McCartney, and Katy Perry, in addition to — through its network of clubs, theatres, arenas, stadiums and renowned partner brands such as The Bowery Presents, Concerts West, Frontier Touring, Goldenvoice, Madison House Presents, Marshall Arts, Messina Touring Group, PromoWest Productions, and Zero Mile Presents — creating and developing an unmatched infrastructure for artist development and audience reach. More information can be found at aegpresents.co.uk.
AEG’s European headquarters are located in London.
