The O2 Officially Launches Its New Premium Members Club, ‘The NinetyThird by Qatar Airways’
- The O2 has officially launched its new multi-million-pound premium members club, alongside luxury airline naming rights partner Qatar Airways – The NinetyThird by Qatar Airways
- The multi-year deal will see Qatar Airways as the Official Airline Partner and Official Frequent Flyer Programme of The O2, with exclusive ticket access for the airline’s Privilege Club members to over 200 events a year at The O2
- From the world’s first retractable ‘Walkway’, to reimagined fine dining, The NinetyThird by Qatar Airways is an industry-leading, first-of-its-kind premium space within a UK arena
Today, The O2 has announced the hotly anticipated launch of The NinetyThird by Qatar Airways – a new, VIP members club which elevates the premium hospitality experience at the world’s most popular live entertainment, leisure, and retail destination.
The new premium space has been launched with naming rights partner Qatar Airways, the national carrier of the State of Qatar, as part of a multi-year deal. Symbolising excellence in the worlds of aviation and live entertainment, this partnership enables Qatar Airways to merge their world-renowned hospitality with The O2’s evolving premium offering.
Qatar Airways will have unique branding opportunities within the space and across the venue’s OOH and digital networks. Qatar Airways Privilege Club members will also have exclusive access to tickets for events at The O2 within The NinetyThird by Qatar Airways through Privilege Club Collection – a newly launched platform, offering members the opportunity to bid from a selection of curated experiences.
Thierry Antinori (Chief Commercial Officer at Qatar Airways) said: “We are proud of this new partnership and to be the naming rights partner of this impeccable premium lounge at The O2 – The NinetyThird by Qatar Airways. The O2 arena has hosted some of the world’s most iconic entertainers and events, bringing people together to witness culturally defining performances. We look forward to giving our Privilege Club members exclusive access to these experiences through Privilege Club Collection.”
Matt Botten (Senior Director, Premium Seating at The O2) said: “We’re so excited to be opening the doors to The NinetyThird by Qatar Airways, and to be doing this with a naming rights partner who so perfectly complements the level of premium hospitality that members can expect when visiting the space. It’s been our biggest investment in premium to date at The O2, and the attention to detail within the space is second to none – it really does reimagine what premium hospitality in a UK arena can offer.”
With uninterrupted views from every seat, members of The NinetyThird by Qatar Airways will be able to enjoy over 200 world-class events a year at The O2, from the very best acts in music, comedy, sport and more. The new 300-capacity space will also be home to the Walkway – a first-of-its-kind retractable viewing platform, 70ft above the arena floor, accessible only to members within the space.
Regarding the new identity of the premium space, Botten continued: “The O2 has become synonymous with hosting some of the most iconic artist residencies over the last 16 years – from Prince and Elton John, to most recently six nights of Madonna. Up to this point, we’ve had an impressive 92 residencies at The O2, and it felt fitting to honour this new premium space as our 93rd, given that the design of the space has been so heavily influenced by our musical heritage. The NinetyThird by Qatar Airways is the ultimate space to entertain and be entertained, and we can’t wait to welcome members to enjoy the space for a packed year of world-class events at The O2.”
Set over 1,150 square meters, The NinetyThird by Qatar Airways is home to the arena’s first high-end, 50-seater, on-site restaurant and several premium bar areas which are all exclusive to members. In addition to the main bar area, members can also visit The Golden Circle, a private, floating bar housed within the space, and Bar 1800 – an intimate cocktail bar serving a range of signature cocktails developed exclusively for the space and inspired by iconic moments in The O2’s history. The design of the new members club also draws inspiration from the venue’s rich music heritage, with over 50 references to artists, performances, and iconic moments at The O2 arena. Marvel at the engraved setlists from superstar residencies with the likes of Elton John and witness a homage for the venue’s ‘21 Club’ and Prince’s iconic 21-night residency at the venue in 2007.
The NinetyThird by Qatar Airways joins The O2’s broad range of Premium offerings, which span single event experiences to year-round access through annual memberships. For more information on Premium at The O2, or to enquire about a membership with The NinetyThird by Qatar Airways, visit the website here.
Off the back of a record-breaking year for ticket sales at the world-famous venue, with over 2.5 million tickets sold last year, 2024 is set the be one of The O2’s biggest years yet for arena events, with artist residencies by Olivia Rodrigo, The 1975, Michael McIntyre, Liam Gallagher, The Killers, Girls Aloud, and Take That, each playing four nights or more at the venue. An ever-evolving, day out destination, The O2 is also home to the roofwalk experience Up at The O2, Outlet Shopping with over 60 designer brands at up to 70% off RRP, London’s largest Cineworld, over 30 bars and restaurants and much more.
For more information, please contact:
Communications.team@theo2.co.uk
About The O2:
The O2 is the world’s most popular live entertainment, leisure, and retail destination, and has been visited by over 100 million people and sold over 30 million tickets since opening in 2007. Playing host to over 300 events a year, The O2 is home to The O2 arena which was recognised as Billboard’s ‘Venue of the Decade’ for the 2020’s, and ‘Venue of the Year’ at the 2022 LIVE Awards, as well as club-sized music venue indigo at The O2.
A full day-out destination, there’s plenty to explore at The O2 including the award-winning roofwalk attraction, Up at The O2; Outlet Shopping at The O2, with up to 70% off RRP on over 60 designer brands including adidas, Calvin Klein, Levi’s, Nike, Superdry, and Tommy Hilfiger; interactive football experience TOCA Social; London’s first iFLY Indoor Skydiving; ‘gaming battleground’ BOOM BATTLE BAR; Cineworld, London’s largest cinema with 19 screens; the 12-lane boutique Hollywood Bowl; Oxygen Freejumping trampoline park; immersive dining experience Mamma Mia! The Party; interactive photo experience Selfie Factory, and over 30 bars and restaurants. Conveniently located just 15 minutes from Central London, The O2 is easily accessible via road, tube, bus, or boat.
The O2 arena and Up at The O2 are owned and operated by AEG Europe. The Entertainment District and Outlet Shopping at The O2 are owned and operated by a joint venture between AEG Europe and Crosstree Real Estate.
About Qatar Airways:
A multiple award-winning airline, Qatar Airways won the ‘World’s Best Business Class’ for the tenth time at the 2023 World Airline Awards, managed by the international air transport rating organisation, Skytrax. The airline continues to be synonymous with excellence, also taking home, Best Airline in the Middle East, World’s Best Business Class Lounge and World’s Best Business Class Lounge Dining at the prestigious awards held during the 2023 Paris Air Show. Qatar Airways is an unprecedented seven-time winner of the “World’s Best Airline” voted by Skytrax (2011, 2012, 2015, 2017, 2019, 2021 and 2022).
Qatar Airways currently flies to more than 170 destinations worldwide, connecting through its Doha hub, Hamad International Airport, voted by Skytrax as the ‘World’s Best Airport’ in 2021 and 2022 consecutively. This year, Hamad International Airport has been ranked by Skytrax as the second-best airport in the world, and received the ‘Best Airport in the Middle East’ accolade for the ninth time in a row, as well as ‘World’s Best Airport Shopping’.
About Qatar Airways Privilege Club:
In the year 2000, Qatar Airways established its loyalty programme, Privilege Club, which features four tiers of membership – Burgundy, Silver, Gold, and Platinum, giving members a range of exclusive privileges and benefits that have been designed and tailored to make travelling even more rewarding. Members can collect Avios when flying with Qatar Airways, oneworld® and other airline partners, as well as with other financial, hotel, car rental and lifestyle partners. Avios can be spent for shopping and dining at Qatar Duty Free, packages with Qatar Airways Holidays, award flights, cabin upgrades, extra baggage, Hotel & Car Rewards and much more. Not a Privilege Club member? Join now.
About AEG Global Partnerships:
AEG Global Partnerships oversees the worldwide sales and servicing of sponsorships for AEG’s entire portfolio of assets. Creating customised and innovative marketing programs for established and emerging brands it has created some of the most iconic brand partnerships in the entertainment industry, including The O2 in London and Coachella Music Festival.
Overall, the division manages naming rights deals, premium seating and other strategic partnerships. Through its worldwide network of venues, portfolio of powerful sports and music brands and its integrated entertainment districts, AEG entertains more than 160 million guests annually. More information about AEG can be found at www.aegworldwide.com.
About AEG Europe:
AEG Europe creates communities, places and spaces that deliver memorable moments through live entertainment and sports, giving the world reason to cheer.
AEG Europe is a subsidiary of AEG, the world’s leading sports and live entertainment company. AEG Europe’s extensive portfolio of live entertainment and sports assets across the region includes: an array of best-in-class venues, such as The O2 and Eventim Apollo in London; Barclays Arena in Hamburg; Mercedes-Benz Arena, Uber Platz and Uber Eats Music Hall in Berlin; and Accor Arena in Paris; as well as renowned music festivals, including American Express presents BST Hyde Park in London and Rock en Seine in Paris. Our venues host some of the world’s best sports events and are home to prestigious sports franchises, including AEG’s own Berlin Eisbären ice hockey team at the Mercedes-Benz Arena.
Colleagues across Europe work together to create world-class live entertainment and sports experiences. AEG’s venue teams develop and operate best-in-class arenas and districts; AEG Presents promotes and manages concerts and tours, oversees renowned venues and produces some of the world’s leading music festivals; AXS Ticketing connects fans to events through specialist technology solutions; and AEG Global Partnerships links corporate brands into the company’s world-leading network of assets.
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